Sunday, March 25, 2012

Remembering ECP McDonald’s

This served as a draft for this blog post I wrote for work, i.e. for the Singapore Memory Project:

"Remembering a place like a fast food outlet is overdoing the whole nostalgia thing, isn’t it?"

No it isn't, IMO.

Not all places are equal in terms of hertiage value. But to think that it is merely about nostalgia is to miss the point.

My colleague, Yeong Chong, said it best in the Colourbars Media clip:
The danger in thinking that a place like McDonald’s is not worth remembering is that these are the places you spent your formative years in. They actually form a stronger foundation for your personhood than a religious or heritage site that you may have only known about through history textbooks.

There is nothing wrong with wanting to remember a McDonald’s outlet.

Nostalgia isn’t about objectivity. It is about us celebrating the personal experiences that make up who we are.

It struck me that in a world that we have less control over, it is some people’s attempt to create despite what is about to be lost, as more important.

So what if it romanticises? Don’t all myths, legends and stories do that?

And I think there is nothing wrong -- and everything right -- in remembering what has been good.

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